You may have already heard me say this before, so let me clarify what I mean by saying this.

Working IN your business

Working ON your business is actually planning. Planning what new items or services you want to add, what new marketing strategy you have, how many new locations you want to open, etc.  Creating goals and planning how to get there.

Now you can see the difference.  There is a definite difference.

Many of you reading this right now probably spend most of your time working in your business.  And that is OK, but you also need to work on your business as well.  If you don’t, who will?  You need to plan to be successful, it doesn’t just happen.  You need to plan in order to accommodate growth.

As your business grows, you should work less and less IN your business (you can hire others to do that) and begin to work more and more ON your business.  You have to do that in order to be successful.  It is a powerful strategy.

It’s a strategy that will work for you too. This is probably the biggest weakness of most small business owners and often they will readily admit it. You need to make time for this strategy to work… make time for working on your business. You can’t do everything the same, yet expect different results.   You have to make changes.  Watch those changes lead to great success!